Solving complex problems with beautiful solutions is what makes us tick.
Whether the answer is a new strategy, a suite of services, or even a completely new product line, we find the clarity you need to move forward with confidence.
Innovation Strategy
With a deep understanding of market, tech, and cultural trends, we identify disruptive innovation opportunities and collaboratively create groundbreaking, human-centered products and services that redefine industries and surpass expectations. Our proprietary Visioneering™ methodology, refined over decades, helps clients navigate innovation risks. From concept to reality, we implement and scale innovations with finely-tuned roadmaps, agile methods, and continuous feedback. The results? Billion-dollar categories and reshaped futures.
Design Strategy
In today's business landscape, where human-centricity, strategy, and problem-solving converge, design is a powerful tool. With 40 years’ experience launching successful brands, Ziba creates cohesive, scalable, brand-based design systems for all your products, services, and environments. We meticulously craft guidelines covering visual, interactive, and experiential elements, ensuring a consistent, engaging consumer experience across all touchpoints.
Brand Strategy
Top brands innovate by using purpose and sustainability to meet changing expectations. At Ziba, we use Deep Insights to help you unlock the hidden power of your brand. Our methods help you find new ways to communicate your brand values and character. Our framework helps you build a deep and lasting connection that transforms first time experiences into lifetime loyalty.
CX Strategy
Improving customer and employee experiences is essential for sustainable business growth. Knowing how to transform these experiences effectively and maximize returns is key. Ziba's CX Transformation Model guides organizations towards the best approach—Optimization, Activation, or Innovation—creating a vision for exceptional experiences. We identify both customers and employees core values, attitudes, and motivations, revealing their unmet needs throughout the journey. Our framework, tools, and training, help you transition CX from satisfactory to exceptional.
Asking someone what they want is pointless, but knowing what they need is critical.
Brand Insights
In a world of endless possibilities, bringing your brand purpose to life means embracing more— more empowered consumers, touchpoints, creative storytelling, and data-driven insights. Increasing commitment to transparency and authenticity are critical in meeting rising cultural expectations. Bold brand leadership starts with rigorous research into your brand’s DNA and context. Ziba's insights help you craft impactful marketing strategies, guide product development, and drive measurably deeper customer engagement.
Trend Insights
Insight becomes even more powerful when combined with foresight. Ziba's trends practice helps clients develop cultures of foresight, futureproofing across CX, product innovation, brand refresh, and strategic planning. Our process of monitoring, analyzing and interpreting consumer, industry and market trends gives clients the necessary edge— revealing opportunities while helping them avoid threats and adapt to evolving cultural norms, technologies and customer behavior.
User Insights
User insights fuel every stage of design thinking, from defining opportunities to ideation, prototyping, testing, and iterating. At Ziba, we harness these insights to define innovations relevant to your business strategy. Our transformative process turns user research data into foundational insights, shaping our generative and evaluative frameworks. This enables us to help companies in making strategic investments and innovations that enhance customer experience and deliver new value.
Strategic design only works when it meets the needs of your consumers and your organization.
Communication Design
In a world with so many distractions and messages vying for valuable customer attention, only the best communication design breaks through and conveys a brand's essence. Ziba excels in blending creativity, interactivity, trends, and user insights across print, packaging, digital, and multimedia platforms to effectively communicate your brand's depth at every touchpoint.
Digital Design
People constantly interact with interfaces. Ziba crafts authentic, meaningful digital interactions using a brand and human-centered approach. Combining technology, user research, graphic design, web design, UI, and UX, we create innovative solutions that exceed expectations, redefine categories, and adapt to evolving needs and trends like voice, gesture, and AR.
Environment Design
Spaces shape experiences. Crafting environments that tell compelling human and brand stories is crucial. Blending user insights, branding, wayfinding, sustainability, and digital-physical integration, Ziba creates environments that are not only innovative and functional but also beautiful and connected. Using physical, digital, social, and visual dimensions of retail, service, or event spaces, our innovative environments meet audience’s needs, highlight your brand's essence, and deliver on your brand promise.
Product Design
Grounded in user-centered and sustainability principles, Ziba integrates user insights, creativity, engineering, and marketing to create functional, user-friendly, beautiful, and marketable products and systems. By applying advanced product design techniques, material usage, production methods, and elements to enhance both business success and the well-being of people and the environment, our award-winning team brings over 40 years of expertise, ensuring a seamless path from concept to market success.
Service Design
Service design is evolving into ecosystem design, seamlessly integrating frontline staff, digital interfaces, and physical spaces into cohesive ecosystems. Through rigorous research and prototype testing, we uncover and refine customer and employee experiences for optimal results. Our brand and customer-centric, multidisciplinary approach ensures every aspect is considered, from strategy to execution, with comprehensive blueprints and playbooks to guide flawless implementation.
A great idea is just an idea until it meets the real world, and we’ve spent decades getting the last mile exactly right.
Mechanical Engineering
You've got the idea, now let us do the rest. With four decades of expertise, Ziba specializes in transforming groundbreaking concepts into market-ready, award-winning products. Our innovative engineering ensures top-notch quality, cost-effectiveness, and a positive return on investment. We bring your vision to life.
Frontend Software Engineering
In the ever-evolving digital landscape, front-end development is the cornerstone of digital experiences. Ziba excels in crafting reliable, efficient, and engaging user experiences across industries. We specialize in translating digital interactions into clean code while capturing the intricacies of UX design, from connected spaces to websites and apps.
