Ziba Labs originally developed Citifyd as an app for event parking. And while it worked beautifully, the model put a hard ceiling on adoption growth. It needed a redesign in order to be relevant for everyday use in addition to special events.
The Ziba team developed an intuitive new front end user experience, and used AI and machine learning models to create a cutting-edge backend transaction system, that connects Citifyd with users, parking space owners, and mobility providers. The result is a fully integrated, seamless, end-to-end ecosystem that works for both commuters and special occasion trips.
Since its launch in 2016, Citifyd has been adopted in cities around the world, now serving as the official parking platform for several major event venues. Pasadena, California, has made it the official platform for parking throughout the city. The service’s modular structure also makes it customizable, able to work with other services and applications, adding unprecedented value for partners.
With 73,000 active users, it is the official parking platform for eight major event venues, and several parking management companies.