Event Archive for 2010
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February 02, 2010Ziba Lecture Series: Roger Martin on the Design of Business
Roger Martin, Dean of the Rotman School of Management at the University of Toronto, spoke about his latest book: The Design of Business: Why Design Thinking is the Next Competitive Advantage. In this presentation, Roger explored the following questions: Why, if so many companies set innovation as one of their most important goals, are we so poor at it? Why is breakthrough innovation so inconsistent...
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March 11, 2010Ziba Lecture Series: Allison Arieff on Sustainability
Allison Arieff, writer for GOOD magazine and design columnist for the New York Times’ Opinionator blog, came to Portland to address the question: Can sustainability begin at home? After two years researching individual changemakers and applying their lessons to her own living space, she was able to answer, “Yes, absolutely.” In a thirty minute talk in the Ziba auditorium, Allison ...
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April 21, 2010
Nikkei Top Leader Platinum: 2nd Anniversary Seminar
Ziba’s Director of Strategy, Hideshi Hamaguchi, spoke at the Nikkei Top Leader Platinum seminar on April 21st. Hamaguchi was joined by three other keynote speakers to address the topic of Managing innovation in severe economic circumstances, with the specific subtopic of Discovering new customer needs. Well-versed in both the principles and processes of innovation, Hamaguchi’s talk investig...
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June 07, 2010Sustainable Brands Conference: Recapturing The American Dream
Ziba’s Eric Park and Debbie Driscoll hosted a conversation at this year’s Sustainable Brands Conference at the Monterey Conference Center, June 7-10. The discussion focused on the role of brands recapturing the American Dream. The dialog began at a session at last year’s conference and returned after positive response. During the conference, Eric, Debbie, John Creson of Addis Creson and Mark ...
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June 09, 2010Oregon Consular Corps: Annual International Business Awards and Scholarship Dinner
At the 2010 Annual International Business & Scholarship Awards Dinner, Ziba’s Jeremy Kaye accepted a recognition for Outstanding Services in Oregon’s Global Environment on behalf of Ziba. The event was held at the The Kridel Grand Ballroom of the Porland Arts Museum and was hosted by Dean John Bates and Mayor Sam Adams. Also honored at the Oregon Consular Corps event were Wim Wiewel...
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June 13, 2010Special Libraries Association: 2010 Annual Conference
Recent years have seen buzz around “embedded librarianship.” But how does it function in practice? What are the results? What are common concerns? In a session at the SLA 2010 Annual Conference in New Orleans, Ziba’s Reece Dano and Gretchen McNeely shared their experiences building and maintaining embedded services at Ziba. In addition, they shared tips on serving multiple work teams simu...
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August 07, 2010Industrial Designers Society of America: 2010 International Conference
“DIY Design: Threat or Opportunity?” was the theme of this year’s IDSA conference, and we can’t think of a more appropriate place to discuss the rise of DIY and independent craft than Ziba’s home base of Portland, Oregon. Chaired by Ziba founder Sohrab Vossoughi, the four day cross-craft discussion brought designers and industry leaders from Nike, Autodesk, Wieden + K...
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August 23, 2010iSchool Workshop: University of Tokyo
Ziba hosted an innovation workshop at the University of Tokyo’s iSchool, August 2010. The workshop was an immersion into what motivates present-day children to learn, and how they learn most effectively. It defined and uncovered a series of opportunity spaces for businesses in Japan to help amplify the effectiveness of Japanese primary education. Innovation arose from the intersection of logi...
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August 29, 2010EPIC Conference: Do, The Way of Ethnography
Ziba participated at this year’s Ethnographic Praxis in Industry Conference at the Midtown Conference Center, Tokyo, Japan, August 29-September 1. Will Reese gave a talk on how teams generate insight collectively, called “Hyper-skilling: The Collaborative Ethnographer”. This talk by Ziba’s Director of Research advocates a model of collaborative practice that interconnects a ...
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September 16, 2010The Economist: The Ideas Economy, Human Potential
Sohrab Vossoughi attended The Economist’s Ideas Economy: Human Potential conference in New York on September 15 and 16, where he was also a panelist. The conference focused on approaches toward solving big world problems in education, jobs, medicine and immigration and drew together top experts from business, government, academia, and other disciplines to discuss and debate how to boost pr...
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October 27, 2010DMI: Design/ Management Annual 35
Ziba’s Jeremy Kaye and Karen Reuther spoke at the DMI conference in October. They presented the Sunshine Generation: China’s answer to Gen-Y. The talk related some surprising insights about young Chinese consumers gleaned over 350 person-days of in-country research: their unique attributes and their expectations for design and consumer experience. Broader implications were also presente...
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November 01, 2010Movember at Ziba
Several gentleman Zibites are growing moustaches for the month of November as part of The Movember Foundation annual awareness and fundraising campaign. The Movember Foundation is a non-profit organization that runs the global men’s health initiative, Movember. Each year, Movember, the month formerly known as November, is responsible for the sprouting of thousands of Mo’s (Australian s...
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December 02, 2010Business of Design Week 2010
Hideshi Hamaguchi, Ziba’s Director of Strategy, spoke at the Business of Design Week Forum, Hong Kong Design Centre, 2-4 December 2010. Hideshi gave a talk entitled Culture Codes: A Framework for Culture Based Design. In the current rush to understand China in the context of design, much effort has gone into distinguishing between the Chinese consumer’s approach to objects and experienc...
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